Increase Hotel Occupancy with These 5 Tips

Increase Hotel Occupancy with These 5 Tips

Increase Hotel Occupancy with These 5 Tips

Although it can be a very rewarding career to own a hotel, it certainly is not an easy task. The success of the hotel is sometimes measured by the rate of its occupancy and to increase occupancy the hotel needs to create a marketing plan that will attract new guests and keep them coming back […]

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The Key to Social Media is Audience Engagement

The Key to Social Media is Audience Engagement

  Because of the increasing popularity of social media, marketers are getting more involved in structuring and measuring social campaigns at the hotel property level. Audience engagement is the key social metric. A hotel’s No. 1 goal with its online presence is to increase bookings, so visibility is important, particularly through search engines like Google. […]

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